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IGI Insights Blog
Whether it's a postcard, an email, or a webpage, your call to action (CTA) motivates your target audience to respond to your offer. Simple changes can often make a big difference, so testing your CTAs to see if they can be improved is essential. Let's look at three real-life examples to see why.
Any type of relationship starts with emotional intimacy. Business relationships are no exception. This is why many companies are investing in customer intimacy strategies.
